Ride Like King 11


Each spring, Giant and sister brand Liv host Ride Like King, a celebration of all things cycling inspired by company founder, King Liu. The event is rounding its 11th year, and it’s bigger and better than ever.

We’re expanding the Zwift experience with a series of training rides leading up to the event. Between May 12–18, join Giant and Liv pros, ambassadors and employees from around the globe as you get ready to tackle Ride Like King 11.


Didn’t get a chance to earn last year’s Ride Like King kit? Finish any one of the training rides and receive the in game Ride Like King 10 kit this year.


Ride Like King is a celebration of all things cycling hosted by Giant and sister brand Liv. Over the past decade, company founder King Liu has led epic annual rides around Taiwan and worldwide, making it his mission to “share the joy of cycling.”

“Driving is too fast,” King said. “Walking is too slow. Riding is the best way to enjoy the most beautiful scenery in life.”

Ride Like King is partnering with Zwift for the second year in a row to take the experience to the next level. No matter where you are in the world, you’ll be able to join riders from around the world to celebrate Ride Like King 11. Zwifters of all levels are welcome to participate in the adventure, riding alongside Giant and Liv pros, ambassadors and employees from around the globe.


Finish any one of the main events to receive the exclusive in game Ride Like King 11 kit. Bright orange, the jersey is sure to catch the eye with dozens of little bike-riding kings covering the front and back. With a kit like this, you’ll look like royalty.


DAY ONE - Asia / Australia Time Zones

DATE: May 24, 2019
WORLD: Watopia
ROUTE: Flat Route
ELEVATION GAIN: 61m // 200ft
LAP DISTANCE: 10.1km // 6.3mi

TOTAL ELEVATION: 305m (1000′) TOTAL DISTANCE: 51.5 km (32 miles)

DAY TWO - Europe/UK Time Zones

DATE: May 25, 2019
WORLD: Innsbruck
ROUTE: Innsbruckring
ELEVATION GAIN: 77m // 252ft
LAP DISTANCE: 8.7km // 5.4mi

TOTAL ELEVATION: 385m (1260′) TOTAL DISTANCE: 43.5 km (27 miles)

DAY THREE - North America Time Zones

DATE: May 26, 2019
WORLD: New York
ROUTE: Gotham Grind Reverse
ELEVATION GAIN: 85m // 281ft
LAP DISTANCE: 9.25km // 5.7mi

ELEVATION GAIN: Elevation: 425m (1405ft) TOTAL DISTANCE: 46.3km (28.5mi)


Riders who take part in any one of the main events will be eligible to win IRL prizes. 15 riders in total will be selected to win a limited-edition Ride Like King 11 jersey, signed by the man himself.

Participate in any one of the three main events and you will have a chance to be the Grand Prize winner and choose between the Model Year 2020 Giant TCR Advanced Pro 0 Disc or a Model Year 2020 Liv Langma Advanced Pro 0 Disc road bike. Both high-performance carbon race bikes feature the all-new SRAM Force eTap AXS group set.


No. This is a party on wheels that gives you the chance to stretch your legs and test yourself against participants of all levels. Not up for a competition? No problem, you’ll be in great company with hundreds of others just looking for a fun time. No matter how you ride, you’ll be joining an iconic community and having a whole lot of fun along the way.


Giant is a leading brand of high-quality bicycles and cycling gear. Since 1972, Giant has combined craftsmanship, technology, and innovative design to create the ultimate cycling experience for all riders, casual to competitive. Through its products, people and retail partners, Giant inspires passion for cycling all around the world. For more information, go to giant-bicycles.com.


Liv is the only cycling brand in the world dedicated solely to women. Founded in 2008 by Giant executive Bonnie Tu as part of the Giant Group, Liv creates innovative bicycles and gear to fit and perform at the highest level. Liv aims to empower all female riders, from beginners to pros. With a global team of retailers, athletes and events, plus a growing online presence focused on riding skills, bike maintenance, nutrition, travel, and other experiences, Liv strives to support the community and be the number one resource for women cyclists around the world. For more information, visit ​liv-cycling.com​.

NO PURCHASE NECESSARY. Starts May 24, 2019 & ends May 26, 2019. Open to individuals 18+. Void where prohibited. Sponsor: Zwift, Inc. For Rules, visit https://zwift.com/p/ride-like-king-tc-2/